Creative Block; not just for Creatives

You’re on a strict deadline. The clock is ticking. The document is open. You know what the right thing to do is but you don’t know how to go about it. So, you just sit there staring at the blinking cursor on the screen because you have hit a wall.

All my friends call it “The creative block”

A rather cliched beginning to an article that talks about creative block, isn’t it?

Since the initiation of the lockdown and WFH as the new norm, I’ve heard my creative partners complaining about how they were going through a creative block. They had no one to discuss & dis the ideas with. There was lack of inspiration.

I didn’t really understand this problem then, until one day when it took me 2 hours to make one PowerPoint slide.

I was trying hard to wrap my work as soon as possible so I could go back to my lame Ludo tournament with my cousins, but I just could not. I knew what I wanted from that slide; I knew all the details. But it just wouldn’t come out. When this exact same thing happened to me over the next two days, I knew it had hit me.

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